Almost 2 months ago we launched MTweeV as a service for everybody to enjoy music-video content and for everyone to have the most easy way to create broadcasts.
Maybe naively we thought of a cool name that remembered what was to watch videos for some and blended it with the main source of content for the playlists.
MTweeV mixes music, tweets and videos. Of course, phonetically speaking it collides way too much with MTV (Music Television), although we had “charte blanche” while registering the trade mark, there had been opposition from the fellows at MTV to our name. Being them the pioneers, and being our service essentially enjoying and broadcasting video-music we don’t want to engage in a fight that most likely we will loose (and frankly we think it would be really quick!!).
That said, we do think that we can peacefully coexist with MTV and the folks at Viacom and decided to bury the name and head towards a new and cool one such as REELR.TV.
Thanks to the early adopters who enjoyed staying at MTweeV. We hope the change does not cause much trouble!
LONG LIVE REELR.TV
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[...] The site launched in June with the name mTweeV, but changed the name after MTV wasn’t a fan. [...]